Al Baraka is a branding concept for an F&B company that produces a wide range of edible goods that are made from dates. This concept includes a CSR initiative to use locally hand-made crochet table doilies as jar covers. These doilies are made by underprivileged local women to support them and their families.
BARAKA means Abundance or Plentiful. The prefix "Al" means "The". Dates were historically the main source of nutrition in Arabia. It is a fruit rich in minerals, vitamins and energy.